Engineering design for big spaces
Over a decade spent working with the College of Engineering at Swansea University means we understand its history and vision for the future – inside out. Our most recent challenge took our relationship to a new level – with designs for vast spaces.
Working to the wider University’s brand guidelines but embracing the College’s innovative spirit, we’ve put together sleek, dynamic brochures designed to make engineering stand out. But when we were invited to be part of a project celebrating the new Bay Campus, we had to think bigger. These brand new facilities are huge spaces, including student malls. That meant creating interesting, informative and inspiring graphics to ‘dress’ them – embracing the spirit of research and education found here. It’s a large-scale challenge developing graphics that are both decorative and function as wayfinders – and we’re enjoying every minute.
“We asked Icon to introduce colour into the laboratories and street spaces within our brand new Engineering Quarter. We love the result! Icon nailed the brief from the outset creating engaging spaces with colourful bespoke designs which have received only positive comments from staff and students throughout the University.”
Digital Marketing and Communications Officer
College of Engineering, Swansea University
What we did
- Sub-brand identity
- Undergraduate & Postgraduate Prospectus
- Marketing material
- Campus dressing